/* finesse · register=brand · A=bone-paper+ink-wash+seal-red · B=serif-display+light-sans
 * C=longform-modules+card-grids · D=CSS-mist-drift+quiet-reveal(R1/R2) · E=inkwash-mountain-mist
 * SOUL=8 SPECTACLE=5 DENSITY=4 */

/* ============ 令牌 ============ */
:root {
  --bg: #ECE1D1;
  --surface: #F3EADB;
  --panel: #E2D5C2;
  --ink: #2B241F;
  --muted: #6E6153;
  --dim: #A2927D;
  --accent: #B81E3A;
  --accent-ink: #8E2331;
  /* 次强调：琥珀金（酒液/麦芽色，"微醺"质感） */
  --gold: #C8954A;
  --gold-soft: #D9B271;
  --line: rgba(43,36,31,.12);
  --line-strong: rgba(43,36,31,.22);
  --shadow: 0 22px 44px -34px rgba(53,40,28,.34);

  --font-serif: "Noto Serif SC","Source Han Serif SC","Songti SC","SimSun",serif;
  --font-body: "Noto Sans SC","PingFang SC","Microsoft YaHei",sans-serif;

  --nav-h: 76px;
  --z-nav: 300;
  --gutter: clamp(20px, 5vw, 72px);
  --max-w: 1920px;
  --r: 6px;
  --r-sm: 10px;
  --ease: cubic-bezier(.22,1,.36,1);

  /* 排版变量：由后台「字体与排版」统一控制，未设置时用默认值 */
  --t-body: 15.5px;
  --t-lh: 2;
  --t-ls: .01em;
  --t-h1: clamp(36px, 5vw, 58px);
  --t-h2: clamp(32px, 4.1vw, 50px);
  --t-h3: clamp(19px, 2.4vw, 24px);
  --t-head-ls: .05em;
}

/* ============ 基底 ============ */
* { box-sizing: border-box; margin: 0; padding: 0; }
html { overflow-x: clip; scroll-behavior: smooth; scroll-padding-top: calc(var(--nav-h) + 10px); }
body {
  overflow-x: clip;
  background: var(--bg);
  color: var(--ink);
  font-family: var(--font-body);
  font-weight: 300;
  font-size: var(--t-body);
  line-height: var(--t-lh);
  letter-spacing: var(--t-ls);
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}
::selection { background: var(--accent); color: #F7EFE2; }
img { max-width: 100%; display: block; }

/* 视频展示位：宽度铺满、高度随视频自然比例 */
.video-slot { width: 100%; margin: 22px 0; }
.video-slot video {
  display: block; width: 100%; height: auto;
  background: #17130f;
  border-radius: var(--r); border: 1px solid var(--line);
  box-shadow: var(--shadow);
}
a { color: inherit; text-decoration: none; }
button { font-family: inherit; background: none; border: 0; color: inherit; cursor: pointer; }

/* ============ 导航 ============ */
.nav {
  position: fixed; top: 0; left: 0; right: 0; z-index: var(--z-nav);
  height: var(--nav-h);
  background: rgba(236,225,209,.84);
  -webkit-backdrop-filter: blur(14px);
  backdrop-filter: blur(14px);
  border-bottom: 1px solid transparent;
  transition: border-color .4s var(--ease), background .4s var(--ease);
}
.nav.scrolled { background: rgba(236,225,209,.95); border-bottom-color: var(--line); }
.nav-inner {
  max-width: var(--max-w); height: 100%; margin: 0 auto; padding: 0 var(--gutter);
  display: flex; align-items: center; justify-content: space-between; gap: 24px;
}
.nav-brand { display: flex; flex-direction: column; align-items: flex-start; gap: 1px; line-height: 1.05; }
.nav-brand .nav-brand-text { font-family: var(--font-serif); font-weight: 900; font-size: 18px; letter-spacing: .14em; color: var(--ink); }
.nav-brand .nav-brand-en { font-family: var(--font-serif); font-weight: 600; font-size: 8.5px; letter-spacing: .4em; color: var(--accent); }
.nav-brand img { height: 34px; width: auto; opacity: .92; }
.nav-links { display: flex; align-items: center; gap: clamp(18px, 2.8vw, 38px); }
.nav-links a {
  font-size: 13.5px; font-weight: 400; letter-spacing: .18em; color: var(--muted);
  padding: 8px 0; white-space: nowrap; position: relative;
  transition: color .3s var(--ease);
}
.nav-links a::after {
  content: ""; position: absolute; left: 0; bottom: 0; height: 1px; width: 100%;
  background: var(--accent); transform: scaleX(0); transform-origin: left;
  transition: transform .4s var(--ease);
}
.nav-links a:hover, .nav-links a.active { color: var(--ink); }
.nav-links a.active::after { transform: scaleX(1); }
.nav-toggle { display: none; width: 44px; height: 44px; flex-direction: column; align-items: center; justify-content: center; gap: 6px; }
.nav-toggle span { width: 22px; height: 1.5px; background: var(--ink); transition: transform .35s var(--ease), opacity .3s; }
.nav-toggle[aria-expanded="true"] span:nth-child(1) { transform: translateY(7.5px) rotate(45deg); }
.nav-toggle[aria-expanded="true"] span:nth-child(2) { opacity: 0; }
.nav-toggle[aria-expanded="true"] span:nth-child(3) { transform: translateY(-7.5px) rotate(-45deg); }

.drawer {
  position: fixed; inset: 0; z-index: calc(var(--z-nav) - 1);
  background: var(--bg); display: none;
  padding: calc(var(--nav-h) + 20px) var(--gutter) 48px;
  flex-direction: column; gap: 4px; overflow-y: auto;
}
.drawer.open { display: flex; animation: drawerIn .4s var(--ease) both; }
.drawer a {
  font-family: var(--font-serif); font-weight: 900; font-size: clamp(28px, 7vw, 40px);
  padding: 12px 0; border-bottom: 1px solid var(--line); color: var(--ink); letter-spacing: .08em;
}
.drawer a.active { color: var(--accent); }
@keyframes drawerIn { from { opacity: 0; transform: translateY(-10px); } to { opacity: 1; transform: none; } }

/* ============ 首页模块（普通长页纵向排列） ============ */
.page-main { display: block; }
.mod {
  position: relative;
  padding: clamp(64px, 8vw, 104px) var(--gutter) clamp(36px, 4.5vw, 56px);
}
.mod-frame {
  max-width: var(--max-w); margin: 0 auto;
  position: relative; z-index: 1;
}
.mod-head { margin-bottom: clamp(28px, 4vw, 48px); }
.mod-title {
  font-family: var(--font-serif); font-weight: 900;
  font-size: var(--t-h2); line-height: 1.2; letter-spacing: var(--t-head-ls);
  color: var(--ink); overflow-wrap: anywhere; min-width: 0;
}
.mod-desc { margin-top: 10px; color: var(--muted); font-size: 14.5px; letter-spacing: .04em; max-width: 36em; }
.mod-body { position: relative; z-index: 1; }
.mod-body-center { text-align: center; }
.mod-body-center > * { margin-left: auto; margin-right: auto; }
.body-stack { width: 100%; }
.slide-bg { position: absolute; inset: 0; z-index: 0; pointer-events: none; overflow: clip; }
.slide-bg.has-bg { background: var(--panel); }
.slide-bg img {
  width: 100%; height: 100%;
  object-fit: cover; object-position: center;
  opacity: .14; transform: scale(1.01);
}
/* 文字可读性遮罩：有背景图时叠加纸色渐变，移动端更重 */
.slide-bg.has-bg::after {
  content: ""; position: absolute; inset: 0;
  background: linear-gradient(180deg, rgba(236,225,209,.18), rgba(236,225,209,.42));
  opacity: .65;
}
@media (max-width: 700px) {
  .slide-bg img { opacity: .10; }
  .slide-bg.has-bg::after { opacity: 1; }
}
.slide-link {
  display: inline-flex; align-items: center; gap: 8px;
  margin-top: 22px; font-size: 13px; letter-spacing: .16em; color: var(--accent-ink);
  border-bottom: 1px solid rgba(142,48,57,.35); padding-bottom: 4px;
  transition: gap .3s var(--ease), border-color .3s;
}
.slide-link:hover { gap: 14px; border-color: var(--accent); }
.slide-link i { font-style: normal; }

/* ============ 统一卡片体系 ============ */
.steaser, .data-card, .fact, .fadv-item, .grid9-tile, .pitem {
  background: var(--surface); border: 1px solid var(--line); border-radius: var(--r);
  box-shadow: var(--shadow); overflow: hidden;
  transition: transform .4s var(--ease), border-color .4s var(--ease);
}

/* 产品 / 门店入口卡 */
.steasers {
  width: 100%;
  display: grid; gap: 16px; --cols: 3;
  grid-template-columns: repeat(var(--cols), minmax(0,1fr));
}
.steaser { display: block; }
.steaser:hover { transform: translateY(-5px); border-color: rgba(166,58,69,.42); }
.steaser-media { position: relative; }
.steaser-media img {
  width: 100%; aspect-ratio: 4 / 3; height: auto; object-fit: cover;
  transition: transform 1s var(--ease);
}
.steaser:hover .steaser-media img { transform: scale(1.04); }
.steaser-count {
  position: absolute; top: 12px; right: 12px;
  background: rgba(243,234,219,.92); border: 1px solid var(--line);
  padding: 3px 10px; font-size: 11.5px; color: var(--ink); letter-spacing: .08em;
}
.steaser-body { padding: 16px 18px 18px; }
.steaser-body h3 { font-family: var(--font-serif); font-weight: 900; font-size: 19px; letter-spacing: .07em; color: var(--ink); }
.steaser-body p { margin-top: 5px; color: var(--muted); font-size: 12.5px; line-height: 1.8; }
.steaser-body span {
  display: inline-flex; align-items: center; gap: 8px; margin-top: 12px;
  font-size: 12px; letter-spacing: .16em; color: var(--accent-ink);
}
.steaser-body span i { font-style: normal; }

/* 品牌发展数据卡 */
.data-cards {
  width: 100%;
  display: grid; gap: 16px;
  /* 自适应：1-3 项按数量分列，4 项及以上桌面保持四列，新增自动换行 */
  grid-template-columns: repeat(auto-fit, minmax(260px, 1fr));
}
.data-card { padding: 0 0 24px; }
.dc-media { overflow: hidden; }
.dc-media img { width: 100%; aspect-ratio: 4 / 3; height: auto; object-fit: cover; }
.dc-placeholder {
  display: flex; align-items: center; justify-content: center;
  width: 100%; aspect-ratio: 4 / 3; height: auto;
  background: var(--panel); color: var(--muted);
  font-family: var(--font-serif); font-weight: 900; font-size: 18px; letter-spacing: .2em;
}
.data-card strong, .data-card span, .data-card small { padding-left: 22px; padding-right: 22px; }
.data-card strong { padding-top: 18px; }
.data-card span { padding-top: 6px; }
.data-card small { padding-top: 4px; }
.data-card strong {
  display: block; font-family: var(--font-serif); font-weight: 900;
  font-size: clamp(32px, 3.6vw, 46px); line-height: 1.1; color: var(--accent);
  font-variant-numeric: tabular-nums;
}
.data-card span { display: block; font-size: 14px; color: var(--ink); font-weight: 500; }
.data-card small { display: block; font-size: 11.5px; color: var(--muted); line-height: 1.7; }
.data-card:hover { transform: translateY(-4px); border-color: rgba(166,58,69,.42); }

/* 品牌速查卡 */
.facts-grid {
  width: 100%;
  display: grid; gap: 16px; --cols: 3;
  grid-template-columns: repeat(var(--cols), minmax(0,1fr));
}
.fact { padding: 18px 20px; }
.fact em { display: block; font-style: normal; font-size: 10.5px; letter-spacing: .22em; color: var(--dim); }
.fact strong {
  display: block; margin-top: 8px; font-family: var(--font-serif); font-weight: 900;
  font-size: 17px; line-height: 1.5; color: var(--ink); letter-spacing: .03em;
}
.fact:hover { transform: translateY(-4px); border-color: rgba(166,58,69,.42); }

/* ============ 封面 ============ */
.mod.cover {
  min-height: 78vh;
  display: flex; align-items: center;
  padding-top: calc(var(--nav-h) + 36px);
}
.mod.cover .mod-frame { width: 100%; }
.hero-brand {
  font-family: var(--font-serif); font-weight: 900;
  font-size: clamp(48px, 7.2vw, 96px); line-height: 1.05; letter-spacing: .12em;
  color: var(--accent);
  text-align: center;
  margin-top: 20px; margin-bottom: 8px;
  overflow-wrap: anywhere; min-width: 0;
  text-shadow: 0 2px 0 rgba(184,30,58,.06);
}
.hero-brand.has-logo img { width: clamp(96px, 10.5vw, 138px); height: auto; margin: 0 auto; }
.hero-logo { display: none; } /* 旧 LOGO 图片样式已废弃，hero 用 .hero-brand 文字渲染 */
.hero-slogan {
  font-family: var(--font-serif); font-weight: 700;
  font-size: clamp(28px, 3.6vw, 44px); line-height: 1.3; letter-spacing: .12em;
  color: var(--ink); overflow-wrap: anywhere; min-width: 0;
}
.hero-en {
  margin-top: 8px; font-family: var(--font-serif); font-weight: 600;
  font-size: clamp(14px, 1.6vw, 18px); letter-spacing: .42em; text-indent: .42em;
  color: var(--gold); text-transform: uppercase;
}
.hero-sub { margin-top: 10px; font-family: var(--font-serif); font-weight: 700; font-size: clamp(20px, 2.4vw, 28px); letter-spacing: .2em; text-indent: .2em; color: var(--accent-ink); }
.hero-poem { margin-top: 10px; font-family: var(--font-serif); font-weight: 600; font-size: 15.5px; letter-spacing: .2em; color: var(--muted); }
.hero-seal {
  display: inline-flex; align-items: center; justify-content: center;
  width: 56px; height: 56px; margin-top: 14px;
  border: 1.5px solid var(--accent); color: var(--accent);
  font-family: var(--font-serif); font-weight: 900; font-size: 16px; line-height: 1.35;
  letter-spacing: .06em; text-align: center; transform: rotate(-3deg);
}
.hero-tags { margin-top: 14px; display: flex; flex-wrap: wrap; gap: 10px; align-items: center; justify-content: center; }
.hero-tags span { font-size: 12px; letter-spacing: .28em; text-indent: .28em; color: var(--muted); }
.hero-tags i { width: 14px; height: 1px; background: var(--line-strong); }
.hero-cta {
  display: inline-block; margin-top: 22px; padding: 11px 30px;
  border: 1px solid var(--accent); border-radius: 2px; color: var(--accent);
  font-size: 13px; letter-spacing: .24em; text-indent: .24em; text-decoration: none;
  background: rgba(243, 234, 219, .55); transition: background .25s, color .25s;
}
.hero-cta:hover { background: var(--accent); color: #F3EADB; }

/* 水墨山景 */
.hero-scene { position: absolute; inset: 0; z-index: 0; }
.scene-svg { width: 100%; height: 100%; }
.scene-mist-div {
  position: absolute; display: block; border-radius: 50%;
  background: radial-gradient(closest-side, rgba(244,236,221,.85), rgba(244,236,221,0));
  pointer-events: none;
}
.mist-a { width: 46vw; height: 20vh; left: -8vw; top: 46%; }
.mist-b { width: 40vw; height: 18vh; right: -6vw; top: 62%; }
@media (prefers-reduced-motion: no-preference) {
  .mist-a { animation: mistDrift 26s ease-in-out infinite alternate; }
  .mist-b { animation: mistDrift 32s ease-in-out infinite alternate-reverse; }
  .scene-birds { animation: birdsFloat 22s ease-in-out infinite alternate; }
}
@keyframes mistDrift { from { transform: translateX(-4vw); opacity: .55; } to { transform: translateX(5vw); opacity: .9; } }
@keyframes birdsFloat { from { transform: translateY(0); } to { transform: translateY(-8px); } }

/* ============ 品牌介绍 ============ */
.intro-figure { margin-bottom: 20px; }
.intro-figure img {
  width: 100%; aspect-ratio: 4 / 3; height: auto; object-fit: cover;
  border-radius: var(--r); border: 1px solid var(--line); box-shadow: var(--shadow);
}
.brand-info {
  width: 100%;
  display: grid; grid-template-columns: repeat(5, minmax(0,1fr));
  border-top: 1px solid var(--line-strong); border-left: 1px solid var(--line);
}
.brand-info-item { padding: 14px 14px; border-right: 1px solid var(--line); border-bottom: 1px solid var(--line); }
.brand-info-item em { display: block; font-style: normal; font-size: 10.5px; letter-spacing: .18em; color: var(--muted); }
.brand-info-item strong {
  display: block; margin-top: 6px; font-family: var(--font-serif); font-weight: 900;
  font-size: 14px; line-height: 1.5; color: var(--ink);
}
/* ============ 商业画布 · 九宫格 ============ */
.grid9 {
  width: 100%;
  display: grid; --cols: 3;
  grid-template-columns: repeat(var(--cols), minmax(0,1fr)); gap: 14px;
}
.grid9-tile {
  position: relative; display: flex; flex-direction: column; gap: 7px;
  padding: 22px 20px; min-height: 190px;
}
.grid9-tile:hover { transform: translateY(-4px); border-color: rgba(166,58,69,.42); }
.grid9-num {
  position: absolute; top: 14px; right: 16px; font-family: var(--font-serif); font-weight: 900;
  font-size: 30px; line-height: 1; color: rgba(166,58,69,.16);
}
.grid9-seal {
  width: 34px; height: 34px; border: 1.5px solid var(--accent); color: var(--accent);
  display: flex; align-items: center; justify-content: center;
  font-family: var(--font-serif); font-weight: 900; font-size: 14px; transform: rotate(-3deg);
}
.grid9-tile h3 { font-family: var(--font-serif); font-weight: 900; font-size: 19px; letter-spacing: .05em; color: var(--ink); }
.grid9-media {
  position: relative;
  margin: -22px -20px 12px;
  overflow: hidden;
}
.grid9-media img {
  width: 100%; aspect-ratio: 4 / 3; height: auto; object-fit: cover;
  display: block;
  transition: transform 1s var(--ease);
}
.grid9-tile:hover .grid9-media img { transform: scale(1.04); }
.grid9-q { color: var(--accent-ink); font-size: 12px; letter-spacing: .06em; }
/* 趋势/新质消费数据卡的数值：大号石榴红突出显示 */
.grid9-stat {
  font-family: var(--font-serif); font-weight: 900;
  font-size: clamp(30px, 3.6vw, 46px); line-height: 1.1;
  letter-spacing: .02em; color: var(--accent);
  margin-top: 2px;
}
.grid9-sum {
  color: var(--muted); font-size: 12px; line-height: 1.75;
  display: -webkit-box; -webkit-line-clamp: 2; -webkit-box-orient: vertical; overflow: hidden;
}
.grid9-more { margin-top: auto; font-size: 11.5px; letter-spacing: .14em; color: var(--accent-ink); }
.grid9-more i { font-style: normal; }

/* ============ 品牌加盟 ============ */
.franchise-banner { margin-bottom: 16px; }
.franchise-banner img {
  width: 100%; aspect-ratio: 4 / 3; height: auto; object-fit: cover;
  border-radius: var(--r); border: 1px solid var(--line); box-shadow: var(--shadow);
}
.franchise-banner figcaption { margin-top: 8px; font-size: 11.5px; letter-spacing: .14em; color: var(--muted); text-align: right; }
.fadv {
  width: 100%;
  display: grid; gap: 16px;
  grid-template-columns: repeat(4, minmax(0,1fr));
  margin-bottom: 16px;
}
.fadv-item { padding: 18px 18px; }
.fadv-item em { display: block; font-style: normal; font-family: var(--font-serif); font-weight: 900; font-size: 14px; color: var(--accent); }
.fadv-item h3 { margin-top: 8px; font-family: var(--font-serif); font-weight: 900; font-size: 16px; letter-spacing: .05em; color: var(--ink); }
.fadv-item p { margin-top: 6px; color: var(--muted); font-size: 12px; line-height: 1.8; }
.process {
  display: flex; flex-wrap: wrap; align-items: stretch;
  margin: 0 0 14px; border-top: 1px solid var(--line-strong); border-bottom: 1px solid var(--line-strong);
}
.process span {
  flex: 1 1 130px; padding: 12px 12px; text-align: center;
  font-size: 12.5px; font-weight: 400; color: var(--ink); letter-spacing: .04em;
  border-right: 1px solid var(--line); min-width: 0;
}
.process span:last-child { border-right: 0; }
.franchise-cta-row {
  display: flex; align-items: center; justify-content: space-between; gap: 16px; flex-wrap: wrap;
}
.franchise-teaser {
  margin: 0; max-width: 58%; font-size: 13px; color: var(--muted); letter-spacing: .02em;
  white-space: nowrap; overflow: hidden; text-overflow: ellipsis;
}
.franchise-cta-row .slide-link { margin-top: 0; }

/* ============ 页脚（与二级页一致） ============ */
.footer-page { padding: 0; }
.footer-page .sub-footer { border-top: 1px solid var(--line); }
.sub-footer {
  position: relative; z-index: 1;
  max-width: var(--max-w); margin: 0 auto;
  padding: 44px var(--gutter) 36px;
  text-align: center;
}
.sub-footer .footer-logo { width: clamp(110px, 12vw, 150px); margin: 0 auto 14px; display: none; }
.sub-footer .footer-logo-text img { max-width: clamp(180px, 22vw, 320px); height: auto; display: block; margin: 0 auto 14px; }
.sub-footer .footer-logo-text { display: inline-block; font-family: var(--font-serif); font-weight: 900; font-size: clamp(20px, 2.4vw, 28px); letter-spacing: .18em; color: var(--ink); margin: 0 auto 14px; text-align: center; }
.sub-footer .footer-logo-text em { font-style: normal; font-weight: 600; font-size: 9.5px; letter-spacing: .42em; color: var(--accent); margin-left: 12px; vertical-align: middle; }
.sub-footer .footer-poem {
  font-family: var(--font-serif); font-weight: 600;
  font-size: clamp(16px, 1.8vw, 20px); letter-spacing: .14em; color: var(--ink);
}
.sub-footer .footer-copy { margin-top: 8px; font-size: 11.5px; letter-spacing: .1em; color: var(--muted); }

/* ============ 富文本 ============ */
.rt { color: var(--ink); font-size: 15px; line-height: 2.1; }
.rt p { margin-bottom: 20px; }
.rt p:last-child { margin-bottom: 0; }
.rt strong { font-weight: 700; color: var(--ink); }
.rt h3 {
  font-family: var(--font-serif); font-weight: 900;
  font-size: var(--t-h3); line-height: 1.5;
  margin: 52px 0 14px; letter-spacing: .08em; color: var(--ink);
}
.rt ul, .rt ol { margin: 0 0 22px; padding-left: 1.3em; }
.rt li { margin-bottom: 8px; }
.rt li::marker { color: var(--accent); }
.rt table { width: 100%; border-collapse: collapse; margin: 26px 0 34px; font-size: 14px; }
.rt th, .rt td { text-align: left; padding: 13px 12px; border-bottom: 1px solid var(--line); vertical-align: top; }
.rt th { font-weight: 500; font-size: 12.5px; letter-spacing: .1em; color: var(--muted); border-bottom-color: var(--line-strong); }
.rt td:first-child { color: var(--muted); }
.rt td strong { color: var(--ink); }
.rt h2 {
  font-family: var(--font-serif); font-weight: 900;
  font-size: clamp(22px, 3vw, 30px); line-height: 1.5;
  margin: 56px 0 16px; letter-spacing: .08em; color: var(--ink);
}
.rt a { color: var(--accent-ink); text-decoration: underline; text-underline-offset: 3px; }
.rt blockquote {
  margin: 18px 0; padding: 14px 20px; border-left: 3px solid var(--accent);
  background: var(--surface); color: var(--muted); border-radius: 0 var(--r) var(--r) 0;
}

/* ============ 二级页面（宽度与首页一致） ============ */
.subpage {
  max-width: var(--max-w); margin: 0 auto;
  padding: calc(var(--nav-h) + 40px) var(--gutter) clamp(80px, 10vw, 130px);
}
.back-link {
  display: inline-block; margin-bottom: 40px;
  font-size: 12.5px; letter-spacing: .18em; color: var(--muted);
  transition: color .3s var(--ease);
}
.back-link:hover { color: var(--accent-ink); }
.sub-hero { margin-bottom: clamp(36px, 4.5vw, 56px); text-align: center; padding-top: 20px; }
.sub-hero h1 {
  font-family: var(--font-serif); font-weight: 900;
  font-size: var(--t-h1); line-height: 1.2; letter-spacing: var(--t-head-ls); color: var(--ink);
}
.sub-hero .sec-desc { margin-top: 14px; color: var(--muted); font-size: 15px; max-width: 36em; margin-left: auto; margin-right: auto; }
.story-full { margin-top: 44px; }

.module-head { margin-bottom: 36px; }
.module-num {
  font-family: var(--font-serif); font-weight: 900; font-size: 68px; line-height: 1;
  color: rgba(166,58,69,.16); display: block;
}
.module-seal {
  display: inline-flex; width: 54px; height: 54px; border: 1.5px solid var(--accent); color: var(--accent);
  align-items: center; justify-content: center; font-family: var(--font-serif); font-weight: 900; font-size: 21px;
  transform: rotate(-3deg); margin: 12px 0 16px;
}
.module-title { font-family: var(--font-serif); font-weight: 900; font-size: var(--t-h1); letter-spacing: var(--t-head-ls); color: var(--ink); line-height: 1.3; }
.module-question { margin-top: 10px; font-size: 15px; letter-spacing: .1em; color: var(--accent-ink); }
.module-summary {
  margin-top: 20px; padding-top: 18px; border-top: 1px solid var(--line);
  color: var(--muted); font-size: 15px; line-height: 2; letter-spacing: .04em;
}
.module-content { }
.module-pager {
  margin-top: 60px; padding-top: 22px; border-top: 1px solid var(--line);
  display: flex; justify-content: space-between; gap: 16px;
}
.module-pager a { font-family: var(--font-serif); font-weight: 600; font-size: 15px; letter-spacing: .08em; color: var(--muted); transition: color .3s; }
.module-pager a:hover { color: var(--accent-ink); }

.series-hero { margin-bottom: clamp(36px, 4.5vw, 56px); }
.series-hero h1 { font-family: var(--font-serif); font-weight: 900; font-size: var(--t-h1); letter-spacing: var(--t-head-ls); color: var(--ink); line-height: 1.2; }
.series-hero small { display: block; margin-top: 10px; font-size: 12.5px; letter-spacing: .14em; color: var(--muted); }
.series-hero .sec-desc { margin-top: 10px; color: var(--muted); font-size: 15px; }
.pgrid {
  display: grid; grid-template-columns: repeat(2, minmax(0,1fr));
  gap: clamp(28px, 4vw, 56px) clamp(20px, 3vw, 40px);
}
.pitem { display: block; }
.pitem-media { position: relative; }
.pitem-media img {
  width: 100%; aspect-ratio: 4 / 3; height: auto; object-fit: cover;
  transition: transform 1s var(--ease);
}
.pitem:hover .pitem-media img { transform: scale(1.035); }
.pitem-abv {
  position: absolute; top: 14px; right: 14px;
  background: rgba(243,234,219,.92); border: 1px solid var(--line);
  padding: 4px 11px; font-size: 11.5px; letter-spacing: .1em; color: var(--ink);
}
.pitem-head { padding: 18px 20px 6px; }
.pitem-head h4 { font-family: var(--font-serif); font-weight: 900; font-size: 22px; letter-spacing: .06em; color: var(--ink); }
.pitem-head .pitem-tagline { margin-top: 5px; color: var(--accent-ink); font-size: 13px; letter-spacing: .06em; }
.pitem-head .pitem-flavor { margin-top: 6px; color: var(--muted); font-size: 13px; }
.pitem-head .pitem-spec { margin-top: 3px; color: var(--dim); font-size: 12px; }
.pitem-head .pitem-price { margin-top: 12px; display: flex; flex-wrap: wrap; gap: 8px 16px; font-size: 13.5px; color: var(--ink); }
.pitem-head .pitem-price em { font-style: normal; color: var(--muted); margin-right: 6px; }
.pitem-head .pitem-price b { font-family: var(--font-serif); font-weight: 900; font-size: 15px; color: var(--accent-ink); font-variant-numeric: tabular-nums; }
.pitem-detail { margin: 8px 20px 20px; padding-top: 14px; border-top: 1px solid var(--line); }
.pitem-detail p { margin-bottom: 10px; }
.pitem-detail p:last-child { margin-bottom: 0; }

.store-head { margin-bottom: 32px; }
.store-head h1 { font-family: var(--font-serif); font-weight: 900; font-size: var(--t-h1); letter-spacing: var(--t-head-ls); color: var(--ink); line-height: 1.2; }
.store-figure { margin-bottom: 32px; }
.store-figure img {
  width: 100%; aspect-ratio: 4 / 3; height: auto; object-fit: cover; border-radius: var(--r);
  border: 1px solid var(--line); box-shadow: var(--shadow);
}
.store-detail { }

/* 富文本内图片：4:3 展示位 */
.rt img {
  width: 100%; aspect-ratio: 4 / 3; height: auto; object-fit: cover;
  border-radius: var(--r); border: 1px solid var(--line); margin: 18px 0;
}

/* ============ 自定义模块子页面 ============ */
.page-hero { margin-bottom: clamp(36px, 4.5vw, 56px); }
.page-hero h1 { font-family: var(--font-serif); font-weight: 900; font-size: var(--t-h1); letter-spacing: var(--t-head-ls); color: var(--ink); line-height: 1.2; }
.page-hero .sec-desc { margin-top: 14px; color: var(--muted); font-size: 15px; max-width: 36em; }
.page-content { }

/* 自定义模块首页版式 */
.custom-split {
  display: grid; grid-template-columns: minmax(0,1fr) minmax(0,1.3fr);
  gap: clamp(20px, 3vw, 44px); align-items: center;
}
.custom-split-media img {
  width: 100%; aspect-ratio: 4 / 3; height: auto; object-fit: cover;
  border-radius: var(--r); border: 1px solid var(--line); box-shadow: var(--shadow);
}
.custom-grid { gap: 16px; }
.custom-grid .empty { grid-column: 1 / -1; color: var(--muted); padding: 30px; text-align: center; }

/* ============ 商业模式 / 品牌模式 内容结构 ============ */
.bm-tiers { display: grid; gap: 14px; margin: 4px 0 22px; }
.bm-tier {
  display: grid; grid-template-columns: 76px 1fr; gap: 18px; align-items: start;
  padding: 18px 20px; background: var(--surface);
  border: 1px solid var(--line); border-radius: var(--r); box-shadow: var(--shadow);
}
.bm-tier-label {
  font-family: var(--font-serif); font-weight: 900; font-size: 14px; color: var(--accent);
  letter-spacing: .12em; padding-top: 6px; white-space: nowrap;
}
.bm-tier-body h3 { font-family: var(--font-serif); font-weight: 900; font-size: 18px; color: var(--ink); margin: 0 0 6px; }
.bm-tag { font-size: 12px; font-weight: 400; color: var(--accent-ink); letter-spacing: .08em; margin-left: 4px; }
.bm-tier-body p { color: var(--muted); font-size: 14px; line-height: 1.9; margin: 0; }
.bm-metrics { display: flex; flex-wrap: wrap; gap: 8px; margin-top: 10px; }
.bm-metrics span {
  font-size: 12px; color: var(--accent-ink); background: rgba(166,58,69,.07);
  border: 1px solid rgba(166,58,69,.18); padding: 3px 10px; border-radius: 999px; letter-spacing: .04em;
}
.bm-sec { font-family: var(--font-serif); font-weight: 900; font-size: var(--t-h3); color: var(--ink); text-align: center; margin: 34px 0 14px; }
.bm-center { text-align: center; color: var(--accent-ink); font-size: 13px; letter-spacing: .1em; margin-bottom: 14px; }
.bm-dual { display: grid; grid-template-columns: repeat(2, minmax(0,1fr)); gap: 16px; }
.bm-card {
  background: var(--surface); border: 1px solid var(--line); border-radius: var(--r);
  padding: 20px 22px; box-shadow: var(--shadow);
}
.bm-card h4 { font-family: var(--font-serif); font-weight: 900; font-size: 16px; color: var(--ink); margin: 0 0 8px; line-height: 1.5; }
.bm-num { color: var(--accent); font-family: var(--font-serif); font-weight: 900; font-size: 15px; margin: 0 0 10px; }
.bm-card ul { margin: 0; padding-left: 1.2em; }
.bm-card li { font-size: 13.5px; color: var(--muted); margin-bottom: 6px; }
.bm-card p { color: var(--muted); font-size: 13.5px; line-height: 1.85; margin: 0 0 8px; }
.bm-path { display: flex; flex-wrap: wrap; align-items: stretch; justify-content: center; gap: 10px; margin: 18px 0 8px; }
.bm-step {
  flex: 1 1 132px; max-width: 190px; text-align: center;
  background: var(--surface); border: 1px solid var(--line); border-radius: var(--r); padding: 16px 10px;
}
.bm-step.highlight { border-color: rgba(166,58,69,.45); background: rgba(166,58,69,.06); }
.bm-year { display: block; font-size: 12px; color: var(--muted); letter-spacing: .14em; }
.bm-step strong { display: block; font-family: var(--font-serif); font-weight: 900; font-size: 24px; color: var(--accent-ink); margin: 4px 0 2px; }
.bm-step p { margin: 0; font-size: 12px; color: var(--muted); }
.bm-arrow { align-self: center; color: var(--accent); font-size: 18px; padding: 0 2px; }
.bm-note { text-align: center; color: var(--muted); font-size: 13px; margin-top: 12px; }
.bm-grid { display: grid; grid-template-columns: repeat(3, minmax(0,1fr)); gap: 16px; }
.bm-tags { display: flex; flex-wrap: wrap; gap: 10px; justify-content: center; margin: 6px 0 18px; }
.bm-tags span {
  background: var(--panel); border: 1px solid var(--line); border-radius: 999px;
  padding: 8px 16px; font-size: 13px; color: var(--ink); line-height: 1.7;
}
.vp-goals { display: grid; gap: 10px; margin: 6px 0 10px; }
.vp-goal {
  background: var(--surface); border: 1px solid var(--line); border-radius: var(--r);
  padding: 12px 16px; font-size: 14px; color: var(--ink); line-height: 1.8;
}
.vp-goal.accent { border-color: rgba(166,58,69,.45); background: rgba(166,58,69,.06); color: var(--accent-ink); font-weight: 600; }
@media (max-width: 700px) {
  .bm-tier { grid-template-columns: 1fr; gap: 6px; }
  .bm-dual, .bm-grid { grid-template-columns: 1fr; }
  .bm-path { flex-direction: column; align-items: center; }
  .bm-step { max-width: 240px; width: 100%; }
  .bm-arrow { transform: rotate(90deg); }
}
@media (max-width: 1024px) {
  .custom-split { grid-template-columns: 1fr; }
  .custom-grid { grid-template-columns: repeat(2, minmax(0,1fr)) !important; }
}
@media (max-width: 700px) {
  .custom-grid { grid-template-columns: 1fr !important; }
}

/* ============ 滚动显现 ============ */
.rv { opacity: 1; transform: none; }
@media (prefers-reduced-motion: no-preference) {
  .rv { opacity: 0; }
  .rv.rv-fade { transform: translateY(18px); }
  .rv.in { opacity: 1; transform: none; transition: opacity 1s var(--ease), transform 1s var(--ease); }
}

/* ============ 响应式 ============ */
@media (max-width: 1024px) {
  .steasers { grid-template-columns: repeat(2, minmax(0,1fr)); }
  .data-cards { grid-template-columns: repeat(2, minmax(0,1fr)); }
  .fadv { grid-template-columns: repeat(2, minmax(0,1fr)); }
  .brand-info { grid-template-columns: repeat(3, minmax(0,1fr)); }
  .brand-info-item:nth-child(3) { border-right: 0; }
  .brand-info-item:nth-child(n+4) { border-top: 1px solid var(--line); }
  .grid9 { grid-template-columns: repeat(2, minmax(0,1fr)); }
}
@media (max-width: 860px) {
  .nav-links { display: none; }
  .nav-toggle { display: flex; }
  .facts-grid { grid-template-columns: repeat(2, minmax(0,1fr)); }
  .franchise-teaser { max-width: 100%; white-space: normal; }
  .franchise-cta-row { flex-direction: column; align-items: flex-start; }
  .pgrid { grid-template-columns: 1fr; }
}
@media (max-width: 700px) {
  .steasers { grid-template-columns: 1fr; }
  .data-cards { grid-template-columns: 1fr; }
}
@media (max-width: 560px) {
  .brand-info { grid-template-columns: repeat(2, minmax(0,1fr)); }
  .brand-info-item:nth-child(2n) { border-right: 0; }
  .brand-info-item:nth-child(n+3) { border-top: 1px solid var(--line); }
  .grid9 { grid-template-columns: 1fr; }
  .grid9-tile { min-height: 0; }
  .facts-grid { grid-template-columns: 1fr; }
  .fadv { grid-template-columns: 1fr; }
  .hero-slogan { font-size: clamp(38px, 11vw, 52px); }
  .process span { flex-basis: 100%; border-right: 0; border-bottom: 1px solid var(--line); }
  .process span:last-child { border-bottom: 0; }
  .mod.cover { min-height: 0; }
}

/* ============ 动效降级 / 可访问性 ============ */
@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after {
    animation-duration: .01ms !important;
    animation-iteration-count: 1 !important;
    transition-duration: .01ms !important;
    scroll-behavior: auto !important;
  }
  .mist-a, .mist-b, .scene-birds { animation: none !important; }
}
:focus-visible { outline: 2px solid var(--accent); outline-offset: 3px; border-radius: 2px; }
@media (prefers-reduced-transparency: reduce) {
  .nav { background: var(--bg); -webkit-backdrop-filter: none; backdrop-filter: none; }
}
@media print {
  .nav, .hero-scene { display: none !important; }
}